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assessment of the joint influence of customer information management, hotel personnel characteristics and usage of technology on patronage of hotels in akwa ibom state

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SHARED SEASONED INTERNATIONAL JOURNAL OF TOPICAL ISSUES

 

 

 

 

 

 

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VOL.7, NO.1, FEBRUARY, 2021

 

 

 

 

 

 

 

 

 

 

 

 

                                                         


SHARED SEASONED INTERNATIONAL JOURNAL OF TOPICAL ISSUES

 

 

UNIVERSITY OF ROCHESTER

ROCHESTER

NEW YORK CITY

 

 

 

VOL.7, NO.1, FEBRUARY, 2021

 

 

 

Published 2021 by:

NETWORK OF GLOBAL WHO IS WHO IN ACADEMIA

ROCHESTER

NEW YORK CITY

 

 

Copyright @ 2021 NETWORK OF GLOBAL WHO IS WHO IN ACADEMIA

 

 

 

ISSN:  2630-7290 

 

 

Printed by:

NETWORK OF GLOBAL WHO IS WHO IN ACADEMIA

ROCHESTER

NEW YORK CITY

 

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SHARED SEASONED INTERNATIONAL JOURNAL OF TOPICAL ISSUES

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EDITOR ‚Äď CHIEF:

PROF. WILSON O. DAVID

DEPARTMENT OF ECONOMICS

FACULTY OF SOCIAL SCIENCE

UNIVERSITY OF ROCHESTER

ROCHESTER

NEW YORK CITY

 

OR

 

EXECUTIVE SECRETARY

PROF. SAMUEL AMKPA, CLN

DEPARTMENT OF LIBRARY INFORMATION SCIENCE

FACULTY OF EDUCATION

UNIVERSITY OF MAIDUGURI

MAIDUGURI

NIGERIA, WEST AFRICA

 

 

All through:

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SHARED SEASONED INTERNATIONAL JOURNAL OF TOPICAL ISSUES

 

EDITORIAL BOARD

 

EDITOR IN CHIEF

PROF. WILSON O. DAVID

DEPARTMENT OF ECONOMICS

FACULTY OF SOCIAL SCIENCE

UNIVERSITY OF ROCHESTER

ROCHESTER

NEW YORK CITY

 

            CONSULTING EDITORS

 

  1. PROF. SAMUEL AMKPA, CLN

DEPARTMENT OF LIBRARY INFORMATION SCIENCE

FACULTY OF EDUCATION

UNIVERSITY OF MAIDUGURI

MAIDUGURI

NIGERIA, WEST AFRICA

 

  1. DR LIUS P. HENRY

DEPARTMENT ENGLISH

FACULTY OF ARTS

GOLDEN GATE UNIVERSITY

536 MISSION STREET
SAN FRANCISCO, CA 94105

CALIFORNIA

UNITED STATES OF AMERICA.

 

3.      DR MARK J. HANSON

DEPARTMENT OF URBAN STUDIES AND PLANNING

FACULTY OF ENVIRONMENT

UNIVERSITY OF SHEFFIELD

SHEFFIELD, SOUTH YORKSHIRE, ENGLAND

UNITED KINGDOM

 

  1. DR LUCKY W. WILLIAMS

DEPARTMENT OF ENGINEERING

FACULTY IF ENGINEERING & TECHNOLOGY

UNIVERSITY AVENUE W

WATERLOO, ONTARIO N2L 3G1

CANADA

NORTH AMERICA

 

 

  1. DR JOHN GEORGE LUKE

DEPARTMENT OF MATHEMATICS

FACULTY OF SCIENCE

GOLDEN GATE UNIVERSITY

536 MISSION STREET
SAN FRANCISCO, CA 94105

CALIFORNIA

UNITED STATES OF AMERICA.

 

  1. DR JOHN G. LUKE

WAKE FOREST UNIVERSITY,

WINSTON-SALEM

NORTH CAROLINA

UNITED STATES OF AMERICA

 

  1. DR KING W. WILLIAM

SCHOOL OF MANAGEMENT

UNIVERSITY OF CALIFORNIA

OAKLAND

CALIFORNIA

UNITED STATES

 

  1. PROFESSOR GREEN T. WASHINGTON

HENRY SAMUELI SCHOOL OF ENGINEERING

UNIVERSITY OF CALIFORNIA, IRVINE

 

  1. PROFESSOR EMEM UFOT NWA

            DEPARTMENT OF AGRICULTURAL ENGINEERING

            FACULTY OF ENGINEERING

            UNIVERSITY OF UYO

            UYO, AKWA IBOM STATE

            NIGERIA, WEST AFRICA

    

  1. DR SAMUEL MATTHEW AKPAN,

            DEPARTMENT OF CURRICULUM STUDIES

            FACULTY OF EDUCATION

            UNIVERSITY OF CALABAR

            CROSS RIVER STATE

            NIGERIA, WEST AFRICA

 

 

 

 

 

 


                                                                                                                                                                                                                       LIST OF CONTRIBUTORS

 

 

Martin M. John, Ph.D

Faculty of Education

University of Sheffield

Sheffield, South Yorkshire, England

United Kingdom

Asuquo Lawrencia EFIOK, Ph.D

Department of Agricultural Education

School of Vocational & Technical Education

Akwa Ibom State College of Education

Afaha Nsit Akwa Ibom State, Nigeria

Joe William EKA, Ph.D

Department of Agricultural Education

School of Vocational & Technical Education

Akwa Ibom State College of Education

Afaha Nsit Akwa Ibom State, Nigeria

AND

Ekpo Kufre O., Ph.D

Agric. Technology Department

Akwa Ibom State College of Science & Technology

Nnung Ukim Ikono, Ikono, Akwa Ibom State

Steve UDOH, Ph.D

Department of Music

University of Uyo

Uyo, Nigeria

Ibrahim Abu SHIHAB, Ph.D

Assistant Prof. Applied Linguistics, Department of English Language, Literature and Translation Alzaytounah Private University

Jordan, Middle East, Asia

 


Usen Godwin IKPE, Ph.D

Department of Curriculum Studies, Educational Management and Planning

Faculty of Education, University of Uyo, Uyo

AND

Rev. Ekpedeme Mofat EFFANGA

No. 9 Ekpot Ossom Street

Afaha Offot, Uyo

Akwa Ibom State

MUHAMMAD, Jamila Ruma

AND

Prof. M. M. ATADOGA

Department of science Education,

Faculty of Education,

Ahmadu Bello University, Zaria

Ghulam MUSTAFA;

Belgium, Waqas HAMEED;

Safdar ALI;

Muhammad ISHAQUE;

Wajahat HUSSAIN;

Aftab AHMED

Marie Stopes Society, Research, Monitoring and Evaluation,

Technical Services Department, 21-C, Commercial Area,

Old Sunset Boulevard, DHA-II, Karachi, Sindh 75500, Pakistan;

Syed Khurram AZMAT

Department of Urogynecology,

Faculty of Medicine and Health Sciences,

University of Gent, Sint-Pietersnieuwstraat 25, 9000 Gent

AND

Erik MUNROE

Marie Stopes International, Research,

Monitoring and Evaluation Department,

1 Conway Street, Fitzroy Square, London W1T 6LP, UK


ARC. AKWAOWO, Dianabasi Reuben

Department of Architecture

Akwa Ibom State Polytechnic

Ikot Osura;

OBAMOH, Hannah Yetunde

Department of Architectural Technology

Federal Polytechnic Ukana

AND

OBAMOH, Samuel Olaolu

Quantity Surveying Department

Federal Polytechnic Ukana

AKPAN, E. Ebenezer, Ph.D, FCICN, AP, PPGDCA, PHDCDPM

Corporate Institute of Research and Computer Science

140 Ikot Ekpene Road

Uyo, Akwa Ibom State

AKPAN, Okposin Nyanah

Business Education Department

Faculty of Education

Rivers State University

Chinonyerem I. EMEMOBONG, Esq. (ICSAN)

AND

Emaediong Ofonime AKPAN (LL.M)

Lecturer, Akwa Ibom State Polytechnic

Ikot Osura, Ikot Ekpene

Akwa Ibom State


CONTENTS

EDITORIAL COMMENTS                                                                                                XIII

 

Strategic Assessment of the Impact of Study Habit on Secondary School

Students’ Academic Performance in Biology in United Kingdom

Martin M. John, Ph.D          -           -           -           -           -           -           -           1

 

Mineral Composition and Anti-Nutritional Factors of Moringa oleifera

leaves as correlates of adequate Layer Diets

Asuquo Lawrencia EFIOK, Ph.D

Joe William EKA, Ph.D       &

Ekpo Kufre O., Ph.D -         -           -           -           -           -           -           -           10

 

Assessment of Gender as the Determinant of Motivation of Music

Teachers and Junior Secondary School Students’ Achievement

in Music in South-South Nigeria

Steve UDOH, Ph.D   -           -           -           -           -           -           -           -           21

 

Reading as Critical Thinking

Ibrahim Abu SHIHAB, Ph.D -        -           -           -           -           -           -           33

 

The Impact of Songs on Effective Learning of the Pre-Scholars in Uyo Metropolis

Usen Godwin IKPE, Ph.D   &

Rev. Ekpedeme Mofat EFFANGA -           -           -           -           -           -           48

 

Impact of Concept Mapping on Interest among Secondary School

Physics Students in Katsina State, Nigeria

MUHAMMAD, Jamila Ruma &    

Prof. M. M. ATADOGA      -           -           -           -           -           -           -           58

 

A Strategic Assessment of Family Planning Knowledge, Attitudes, and

Practices among Married Men and Women in Rural Areas of Pakistan:

Findings from a Qualitative Need Assessment Study

Ghulam MUSTAFA;

Belgium, Waqas HAMEED;

Safdar ALI;

Muhammad ISHAQUE;

Wajahat HUSSAIN;

Aftab AHMED;

Syed Khurram AZMAT &

Erik MUNROE  -      -           -           -           -           -           -           -           -           68

 


A Critical Analysis of Architectural Design Strategies for Prevention and

Control of Covid-19 Infection in Health Care System:

The health security implications in Akwa Ibom State

ARC. AKWAOWO, Dianabasi Reuben;

OBAMOH, Hannah Yetunde &

OBAMOH, Samuel Olaolu   -           -           -           -           -           -           -           81

 

Assessment of the joint influence of customer information management,

hotel personnel characteristics and usage of technology on patronage

of hotels in Akwa Ibom State

AKPAN, E. Ebenezer, Ph.D            -           -           -           -           -           -           -           94

 

Financing Education through Innovative Technology Support in

Tertiary Institutions in Rivers State

AKPAN, Okposin Nyanah   -           -           -           -           -           -           -           106

 

The Regulatory Framework for the Protection of Consumers of

Transportation Services in Nigeria

Chinonyerem I. EMEMOBONG, Esq. (ICSAN)

Emaediong Ofonime AKPAN (LL.M)        -           -           -           -           -           117

 

 

 

 


EDITORIAL COMMENTS

 

SHARED SEASONED INTERNATIONAL JOURNAL OF TOPICAL ISSUES is an exclusive journal that provides the latest research findings on topical issues, innovations, developments, discoveries, inventions, etc to the masses and as well creates a platform for all scholars and researchers to publish their articles and contribute to global economic development.

 

We are grateful to Jehovah God for the vision and realization of it. We welcome you to the VOL. 7, NO. 1 of SHARED SEASONED INTERNATIONAL JOURNAL OF TOPICAL ISSUES. As the Editorial Board of the Journal, to express our gratitude to all the scholars who have contributed greatly to this edition and make this journal a success.  

 

SHARED SEASONED INTERNATIONAL JOURNAL OF TOPICAL ISSUES incorporates various kinds of research and development carried out by experts in different fields of study and these include education, engineering, home economics, environmental health, transportation, biology, architecture, management sciences, social science, art, counseling, science/technology, medical science, etc.

 

SHARED SEASONED INTERNATIONAL JOURNAL OF TOPICAL ISSUES promises to keep you acquainted with new research findings and request your kind recommendation of this work your colleagues and all. Thank you.

 

 

CHIEF EDITOR

(PROF. WILSON O. DAVID)

 

ABSTRACT

The study sought to investigate the joint influence of customer information management, hotel personnel characteristics and usage of technology on patronage of hotels in Akwa Ibom State. The study made use of survey design. The study area was Akwa Ibom State. The Population for this study consisted of all the people in Akwa Ibom State of Nigeria who have at one time or the other made a choice of hotel reservation. This is irrespective of the demographic variables or social status. The population of the hotels is made up of all registered three (3) star categories of hotels in the three senatorial districts. A pilot survey revealed that there are twenty-one registered three (3) star categories of hotels across the three senatorial districts. The sample size of 39 represents the number of respondents from each hotel. In all the senatorial district a total number of 819 respondents were contacted from the 21 hotels in the three senatorial districts. The sample procedure for selecting the respondents was the Convenience sample method. The main instrument used for the study is a research questionnaire titled “Customer Relationship Management in Hospitality Industry Questionnaire (CRMHIQ). The research instrument was subjected to validity test by the supervisor and other experts in the field of study. The Cronbach’s alpha (coefficient alpha) was used in testing the reliability of the instrument. This was done using Statistical Package for Social Science (SPSS) to calculate the coefficient alpha. Alpha levels of 0 .80 to 0.89 were considered good. Based on the findings of the research work, it was concluded that few hotels in Akwa Ibom State practice customer relationship management while most hotels do not practice it. Patronage of hotels in Akwa Ibom state is significantly related to technology. One of the recommendations made was that The management of hotels should consider the need to have adequate knowledge of the customer data and manage them effectively as well as organising workshop for their workers on how to improve upon their attitude towards customers for continued patronage.

KEYWORDS: Customer information management, usage of technology, Patronage, hotel personnel characteristics

Author(s) : AKPAN, E. Ebenezer, Ph.D

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